Conjoint: BA/BC major in Communication and Technology

This major is unique in its combination of skills and perspectives. It offers opportunities for students to develop technical expertise, and a nuanced understanding of the political, social, and ethical questions raised by the exciting yet tumultuous innovations that define our time.

You will examine methods of communication within a digital and primarily visual environment, exploring different platforms and developing communication skills across various digital media, from podcasts to gifs. You will also consider the future of digital communication technology, exploring equitable, just and accessible design and Indigenous perspectives on technology and data.

Alongside core Communication courses in which we develop creative digital projects and learn the cultural and historical context needed to analyse the complex problems we face in our techno-social world, students also have the opportunity to study courses in either Computer Science or Statistics, so they understand how communication technologies work ‘under the hood’.

We believe this unique combination of technical and cultural skills is critical across many different industries as we learn new ways — both wonderful and dangerous — that data can be used to shape what we believe and what we eat, who we fall in love with and who we vote for, and where we go next.

The Bachelor of Communication with a major in Communication and Technology will prepare you to work in areas or industries that are digitally focused. As a skilled digital communicator, you could have a career in communications, marketing, content production, advertising, public relations, technology, advocacy, sustainability or the media.

After finishing this degree, you will have both highly sought-after technical expertise and the cultural knowledge that will help you to collaborate with and work for the diverse communities found across the industry, government, and nonprofit sectors.
Some possible careers include:
• Digital content development for government and industry
• GLAM digital specialist
• Data journalist
• Data-driven marketing

Communication and Technology is available as a major in the Bachelor of Communication. You will need to pass at least 135 points (nine courses) towards the major.