Master of Business Development specialisation in Innovation and Product Management - Taught 180

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This specialisation within the Master of Business Development focuses on innovation and product management, which is a key part of business development.
Innovation management is vital to shaping the culture and processes required for innovation success. Product management looks at how to effectively lead and manage the development of new products and services, and eventually launch into a new market.

As such, an interdisciplinary approach that combines strategy, design, leadership, and marketing is required. You will sharpen your knowledge and skills in customer insight, market assessment, translating business-to-technical requirements, sustainable products, resource allocation, developing business cases, monitoring product performance and many other topics.

Innovation and Product Management is most suited to professionals working in innovation or product management, including New Product Development (NPD), as well as entrepreneurs and aspiring founders of enterprises.

When you graduate with this specialisation, you could advance to management or leadership roles in your organisation.
Some roles related to this specialisation include:
- Product Development/NPD Manager
- Product Management Consultant
- Engineer
- Entrepreneur

Courses selected for this qualification are subject to confirmation by the Programme Director.

Complete 180 points comprising:

60 points from Part I, and
60 points from Part II, and
60 points for Part III

Part I

Complete exactly 60 points from the following:

BUSDEV 711 - Business in a Changing World (15 points)

BUSDEV 712 - Financial Management (15 points)

BUSDEV 713 - Sustainable Value Chains (15 points)

BUSDEV 714 - Managing Creativity and People (15 points)

BUSDEV 715 - Contemporary Marketing (15 points)

BUSMAN 702 - Contemporary Marketing (15 points)

Part II

Complete exactly 60 points from the following:

BUSDEV 721 - Innovation Management and Strategy (15 points)

BUSDEV 722 - Product Management (15 points)

BUSDEV 723 - New Product Development Processes (15 points)

BUSDEV 724 - Designing for Sustainability (15 points)

BUSDEV 731 - Business Analytics (15 points)

Part III

Complete 60 points comprising:

30 points for all Compulsory Courses, and
Either:
30 points for all Capstone Project - 1 Semester, or
30 points for all Capstone Project - 2 Semesters

Compulsory Courses

Complete 30 points for ALL of the following:

BUSDEV 780 - Personal and Team Leadership (15 points)

BUSDEV 781 - Managing Collaborative Projects (15 points)

Capstone Project - 1 Semester

Complete 30 points for ALL of the following:

BUSDEV 782 - Capstone Project (30 points)

Capstone Project - 2 Semesters

Complete 30 points for ALL of the following:

BUSDEV 782A - Capstone Project (15 points)

BUSDEV 782B - Capstone Project (15 points)